Bailey Buoniello
Streaming since 2019
In 2019 I went live on Facebook with a phone on a tripod and a stack of Pokémon packs, and a handful of people watched. Whatnot did not exist yet. Live card selling did not have a name yet, or a platform, or anyone to copy. I kept going anyway, and when Whatnot came along I was one of the first Pokémon streamers on it. In July 2024 I stepped away from streaming for a while, and in September 2026 I came back with Bid With Bailey.
Years on camera taught me two things, and they are the whole business: never run out of product, and never make a buyer wait. United Card Exchange is those two rules turned into a company. My own show is Bid With Bailey, live at 8PM ET on Whatnot: Pokémon sealed and breaks, and every order ships from the UCX warehouse after the stream. The independent streamer program exists so a creator can go live with the same product and the same back end behind them, instead of building all of it from scratch the way I had to.
Okemos, Michigan is home base: the inventory, the packing and the shipping all run from there, and approved streamers book rooms there now through the streamer portal. Dallas and Miami are next, and both are coming soon. Neither is open yet. I would rather tell you that here than let a website imply otherwise, and when one opens you will hear it from me.
“Never run out of product, and never make a buyer wait. Everything else is negotiable.”
2019
First live stream
Okemos
Home base, open for streamers
2
Rooms coming soon
365
Selling days per year
From a phone on a tripod to a company.
2019
First Facebook Live
Pokémon packs, a phone on a tripod, and a handful of viewers, before Whatnot existed.
2020
Early on Whatnot
One of the first Pokémon streamers on Whatnot, as live commerce becomes a category.
2022
A company, not a hobby
The operation becomes a company with a team, working out of Okemos, Michigan.
2024
The multi-city plan
The independent streamer program is designed around more rooms than one, all stocked and shipped from Okemos.
2026
United Card Exchange
The company takes its name: one platform for in-house talent and independent streamers. Okemos opens to approved streamers, and Dallas and Miami are named as the next two rooms. Bailey comes back to streaming in September with Bid With Bailey, the flagship show on Whatnot.
On the record
Live selling since 2019 and a front-row seat to the platform shift. Appearances are listed here as they are confirmed.
Booking podcasts, panels and interviews now. If you are putting something together, the press desk is the fastest way in.
Bid With Bailey, on show days at 8:00 PM ET.
Pokémon sealed product and breaks, live on Whatnot at 8PM ET. Show days change week to week, and the Whatnot shows page always has the next one. Sealed ships as is; break spots get opened on camera and every hit goes to the spot that won it. Every order ships from the United Card Exchange warehouse after the stream.